About India Film Project:
Founded in 2011, India Film Project (IFP) aspires to build a community of content creators across different art forms, such as filmmaking, writing, designing, music and storytelling.
Starting from a 50 Hour Filmmaking Challenge, IFP has now evolved into Asia's Largest Content Fest, providing a hubspot for different creators to converse, connect and showcase their creativity.
This year, India Film Project Season X pivoted to virtual, hosting 20,000+ Attendees and 120+ Artists and giving a sneak peek of Hubilo’s all-new ‘Multiple Virtual Skins’ Feature, which was executed by a collaboration between both the teams.
Since the past 9 years, the IFP fest is held annually in India, with content creators from all over the world, attending the event to perform, participate in discussions, view the stellar line-up of sessions and get involved in various activities.
With the 10th edition of the event just around the corner, the event organizers did not want to cancel the yearly ritual because of COVID-19.
Yet they were apprehensive about the following aspects:
The Hubilo team had an in-depth discussion with the event organizers, wherein these challenges were highlighted and potential solutions were brainstormed.
This information was integrated with Hubilo’s capabilities, to address each of the virtual event needs.
The virtual festival turned out to be an outstanding success (with highest ever attendance in any IFP event), setting a new benchmark for organizations hosting events in the arts and entertainment industries.
IFP not only achieved increased traction from their already loyal user community (through new ways of interacting in these unusual circumstances) but also successfully expanded their member-base by becoming a more accessible event, owing to the digital location.
Here are the key statistics of the event:
If you are also planning to pivot to virtual, book a demo to see how our SMART virtual event platform can enhance your event.