Webinar Platform Showdown

Use the webinar platform comparison chart below to help you choose the best platform for your needs.

Features / Services

Customer Rating
Pricing
Free Trials
Maximum number of webinar attendees
Engagement Features
Audience Interaction (from attendees side)
Multilingual Support
On-demand Viewing
On-demand Archive
AI Generated Content
Integrations
Slack integration
Branding
Analytics & Reporting
Account Intelligence Dashboard
Lead Scoring
CPE Credits & Certificates

Hubilo

4.6
$800/month (Webinar +)
$1,200/month (Webinar Multiply)
Flexible options for number of webinars, total attendees, or attendees per webinar
Unlimited admin seats
Billed anually
14-day free trial available
Up to 100,000 attendees
Conversion Prompts, Live polls/surveys, moderated Q&A, Handouts
Live chat, Emojis, GIFs, Raise hand
Yes
Yes
Webinar recordings are available in a library with embed links
Yes. Snackable Content Hub
(AI auto-generated shareable content Linkedin Posts, Blogs, Short Video Snippets)
Features an easy-to-use editor and direct social media sharing
CRM, Marketing Automation (Salesforce, Pardot, Eloqua, HubSpot, MS Dynamics, Slack etc.)
Yes, Instant Slack integration for real-time attendee updates  for boosted sales effectiveness.
Advanced custom branding available across emails, landing pages, fonts, drag-and-drop editors, URLs, logos, themes, and languages.
Comprehensive attendee engagement tracking
Real-time reporting
Detailed post-event reports Integrates with CRM systems
Discover new opportunities with in-depth account views. Capture demand with intent scores, measure content impact, and save time and money by targeting the right leads.
Weighted lead-scoring based on attendee activities, integrated with CRM tools for automated follow-ups
Yes
Request Demo

ON24

4.3
Tiered pricing model
Non-transparent pricing
14-day free trial available
Up to 2,500 attendees
Live polls/surveys, moderated Q&A
Live chat and gamification
Yes
Yes
Yes
Yes (AI-powered Analytics and Content Engine)
CRM, Marketing Automation (Salesforce, Marketo, Zapier, Eloqua, HubSpot.)
No
Limited customisation options
Yes
Yes
Yes, but limited (no weighted scoring)
Yes

GoToWebinar

4.2
Enterprise $399/organizer/month, billed annually
7-day free trial
Up to 3,000 attendees
Polling and Q&A Handouts
Live chat, Raise hand, Reply to organizer only
Limited multilingual support
Yes
Online recordings are automatically uploaded to library
No
CRM and Marketing Automation Integrations
No
Limited customization options
Track attendee engagement
Access detailed post-event reports
Integrates with marketing tools
No
Yes, but limited (no weighted scoring)
Yes, but limited options

Zoom Webinars

4.5
Pro Plan: Starting at $149.90/year for 100 participants, with additional costs for larger audiences. Pricing increases with the number of participants, with options for up to 100,000 attendees available at higher tiers
Basic plan that is free for up to 100 participants
Free license: 100 participants
Plan-dependent: 1,000 participants
Large meeting add-on: 500-100,000 participants
Polling, Q+A, Survey, Quizzes
Live chat, Raise hand
Yes
Yes
Requires registration; users view and download; generates host report
No
Third-Party Integrations
No
Limited customisation options
Basic attendance and engagement analytics
No
Yes, but limited (no weighted scoring)
No

Bigmarker

4.7
Tiered pricing model
Non-transparent pricing
7-day free trial
1,000 attendees (Basic Plan)
Up to 500,000 attendees (Enterprise)
Forms, Polls, Q&A, Offers
NA
Yes
Yes
NA
No
Salesforce, Pardot, SFMC, Hubspot, Eloqua, Marketo, ActiveCampaign, Constant Contact
No
Yes
Track attendee interactions
Generate post-event reports
Customizable engagement metrics
No
Yes, but limited (no weighted scoring)
Yes

Webinar Platforms Showdown

Use the webinar platform comparison chart below to help you choose the best platform for your needs.
Hubilo
ON24
Customer Rating
Source: G2, data as of July 2024
4.6
4.3
Pricing
$7499/year (Webinar +) $12,499/year (Webinar Multiply) Flexible options for number of webinars, total attendees, or attendees per webinar and unlimited admin seats.
Tiered pricing model Non-transparent pricing
Free Trials
14-day free trial available
14-day free trial available
Maximum number of webinar attendees
Up to 100,000 attendees
Up to 2,500 attendees
Engagement Features
Conversion Prompt, Live polls/surveys, moderated Q&A, Handouts
Live polls/surveys, moderated Q&A
Audience Interaction (from attendees side)
Live chat, Emojis, GIFs, Raise hand
Live chat and gamification
Multilingual Support
Yes
Yes
On-demand Viewing
Yes
Yes
On-demand Archive
Webinar recordings are available in a library with embed links
Yes
AI Generated Content
Yes. Snackable Content Hub
(AI auto-generated shareable content Linkedin Posts, Blogs, Short Video Snippets) Features an easy-to-use editor and direct social media sharing.
Yes (AI-powered Analytics and Content Engine)
Integrations
CRM, Marketing Automation (Salesforce, Pardot, Eloqua, HubSpot, MS Dynamics, Slack etc.)
CRM, Marketing Automation (Salesforce, Marketo, Zapier, Eloqua, HubSpot.)
Slack Integration
Yes, Instant Slack integration for real-time attendee updates  for boosted sales effectiveness.
No
Branding
Advanced custom branding available across emails, landing pages, fonts, drag-and-drop editors, URLs, logos, themes, and languages.
Limited customisation options
Analytics & Reporting
Comprehensive attendee engagement tracking
Real-time reporting
Detailed post-event reports
Integrates with CRM systems
Yes
Account Intelligence Dashboard
Discover new opportunities with in-depth account views. Capture demand with intent scores, measure content impact, and save time and money by targeting the right leads.
Yes
Lead Scoring
Weighted lead-scoring based on attendee activities, integrated with CRM tools for automated follow-ups
Yes, but limited (no weighted scoring)
CPE Credits & Certificates
Yes
Yes
Hubilo
GoToWebinar
Customer Rating
4.6
4.2
Pricing
$800/month billed anually (Webinar +)
$1,200/month
billed anually
(Webinar Multiply)
Flexible options for number of webinars, total attendees, or attendees per webinar
Unlimited admin seats
Enterprise $399/organizer/month, billed annually.
Free Trials
14-day free trial available
7-day free trial
Maximum number of webinar attendees
Up to 100,000 attendees
Up to 3,000 attendees
Engagement Features
Conversion Prompt, Live polls/surveys, moderated Q&A, Handouts
Polling and Q&A, Handouts
Audience Interaction (from attendees side)
Live chat, Emojis, GIFs, Raise hand
Live chat, Raise hand, Reply to organizer only
Multilingual Support
Yes
Limited multilingual support
On-demand Viewing
Yes
Yes
On-demand Archive
Webinar recordings are available in a library with embed links
Online recordings are automatically uploaded to library
AI Generated Content
Yes. Snackable Content Hub
‍(AI auto-generated shareable content Linkedin Posts, Blogs, Short Video Snippets)
Features an easy-to-use editor and direct social media sharing.
No
Integrations
CRM, Marketing Automation (Salesforce, Pardot, Eloqua, HubSpot, MS Dynamics, Slack etc.)
CRM and Marketing Automation Integrations
Slack Integration
Yes, Instant Slack integration for real-time attendee updates  for boosted sales effectiveness.
No
Branding
Advanced custom branding available across emails, landing pages, fonts, drag-and-drop editors, URLs, logos, themes, and languages.
Limited customization options
Analytics & Reporting
Comprehensive attendee engagement tracking
Real-time reporting
Detailed post-event reports
Integrates with CRM systems
Track attendee engagement
Access detailed post-event reports
Integrates with marketing tools
Account Intelligence Dashboard
Discover new opportunities with in-depth account views. Capture demand with intent scores, measure content impact, and save time and money by targeting the right leads.
No
Lead Scoring
Weighted lead-scoring based on attendee activities, integrated with CRM tools for automated follow-ups
Yes, but limited (no weighted scoring)
CPE Credits & Certificates
Yes
Yes, but limited options
Hubilo
Zoom
Customer Rating
4.6
4.5
Pricing
$7499/year (Webinar +) $12,499/year (Webinar Multiply) Flexible options for number of webinars, total attendees, or attendees per webinar and unlimited admin seats.
Pricing increases with the number of participants.
Free Trials
14-day free trial available
Basic plan that is free for up to 100 participants
Maximum number of webinar attendees
Up to 100,000 attendees
Free license: 100 participants Plan-dependent: 1,000 participants Large meeting add-on: 500-100,000 participants
Engagement Features
Conversion Prompt, Live polls/surveys, moderated Q&A, Handouts
Polling, Q+A, Survey, Quizzes
Audience Interaction (from attendees side)
Live chat, Emojis, GIFs, Raise hand
Live chat, Raise hand
Multilingual Support
Yes
Yes
On-demand Viewing
Yes
Yes
On-demand Archive
Webinar recordings are available in a library with embed links
Requires registration; users view and download; generates host report
AI Generated Content
Yes. Snackable Content Hub
(AI auto-generated shareable content Linkedin Posts, Blogs, Short Video Snippets)
Features an easy-to-use editor and direct social media sharing.
No
Integrations
CRM, Marketing Automation (Salesforce, Pardot, Eloqua, HubSpot, MS Dynamics, Slack etc.)
Third-Party Integrations
Slack Integration
Yes, Instant Slack integration for real-time attendee updates  for boosted sales effectiveness.
No
Branding
Advanced custom branding available across emails, landing pages, fonts, drag-and-drop editors, URLs, logos, themes, and languages.
Limited customization options
Analytics & Reporting
Comprehensive attendee engagement tracking
Real-time reporting
Detailed post-event reports
Integrates with CRM systems
Basic attendance and engagement analytics
Account Intelligence Dashboard
Discover new opportunities with in-depth account views. Capture demand with intent scores, measure content impact, and save time and money by targeting the right leads.
No
Lead Scoring
Weighted lead-scoring based on attendee activities, integrated with CRM tools for automated follow-ups
Yes, but limited (no weighted scoring)
CPE Credits & Certificates
Yes
No
Hubilo
Bigmarker
Customer Rating
4.6
4.7
Pricing
$7499/year (Webinar +) $12,499/year (Webinar Multiply) Flexible options for number of webinars, total attendees, or attendees per webinar and unlimited admin seats.
Tiered pricing model Non-transparent pricing
Free Trials
14-day free trial available
7-day free trial
Maximum number of webinar attendees
Up to 100,000 attendees
1,000 attendees (Basic Plan)
Up to 500,000 attendees (Enterprise)
Engagement Features
Conversion Prompt, Live polls/surveys, moderated Q&A, Handouts
Forms, Polls, Q&A, Offers
Audience Interaction (from attendees side)
Live chat, Emojis, GIFs, Raise hand
No
Multilingual Support
Yes
Yes
On-demand Viewing
Yes
Yes
On-demand Archive
Webinar recordings are available in a library with embed links
NA
AI Generated Content
Yes. Snackable Content Hub
(AI auto-generated shareable content Linkedin Posts, Blogs, Short Video Snippets) Features an easy-to-use editor and direct social media sharing.
No
Integrations
CRM, Marketing Automation (Salesforce, Pardot, Eloqua, HubSpot, MS Dynamics, Slack etc.)
Salesforce, Pardot, SFMC, Hubspot, Eloqua, Marketo, ActiveCampaign, Constant Contact
Slack Integration
Yes, Instant Slack integration for real-time attendee updates  for boosted sales effectiveness.
No
Branding
Advanced custom branding available across emails, landing pages, fonts, drag-and-drop editors, URLs, logos, themes, and languages.
Yes.
Analytics & Reporting
Comprehensive attendee engagement tracking
Real-time reporting
Detailed post-event reports
Integrates with CRM systems
Track attendee interactions
Generate post-event reports
Customizable engagement metrics
Account Intelligence Dashboard
Discover new opportunities with in-depth account views. Capture demand with intent scores, measure content impact, and save time and money by targeting the right leads.
No
Lead Scoring
Weighted lead-scoring based on attendee activities, integrated with CRM tools for automated follow-ups
Yes, but limited (no weighted scoring)
CPE Credits & Certificates
Yes
Yes
Here’s a customer who shifted to Hubilo
“We came across Hubilo
and we were thrilled.”
"We came across Hubilo and we were thrilled. Compare to our previous webinar solution, webinars are now much more interactive ( chat function, polls, reaction with emojis) and our work has been made much easier thanks to the modern easy-to-use interface. Another Huge plus is the comprehensive sync with HubSpot and the incredibly good customer support.”
Manuela
Online Campaign Manager @ COPA - DATA
Why are Marketers preferring Hubilo?

Hubilo is a G2 momentum Leader in multiple categories, covering ROI, usability, and performance. Scale lead gen and nurture efforts, view ROI, integrate with your martech stack, repurpose content in 40+ formats with AI, and so much more!

*Source: Hubilo vs. ON24 based on G2 reviews as of July 19, 2023.

Hubilo leads G2 in 140 categories, covering Usability, ROI, and Product Direction. Scale lead gen and nurture efforts, view ROI, integrate with your Martech stack, repurpose content in 40+ formats with AI, and so much more! 

*Source: Hubilo vs. ON24 based on G2 reviews as of July 19, 2023.

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Rated #1 group for best ROI, Usability, Easiest Admin, Satisfaction and more by users on G2.com
4.7 Stars
500+ reviews

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