Mastering Immersive Experiences (MIX) 2022

March 30-31, 2022
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Be inspired by the world's leading event professionals. Step through the door to find out what’s possible. ​

Join us March 30 - 31 where you'll:​
  • Get the scoop on what's propelling the event industry into the future
  • Learn from experts about event trends, community building, and more
  • Discuss new engagement strategies that push boundaries
  • Experience lounges for networking, peer-to-peer 1:1 meetings, and intimate interactions with speakers. This won’t be your typical Zoom webinar
Global Event
Day 1 – Americas and EMEA:
Wednesday March 30, 2022
Time: 11:00 AM PDT
Day 2 – Asia Pacific:
Thursday March 31, 2022
Time: 10:00 AM IST
Location: Virtual
Watch On Demand

Special Guest Speaker

Mindy Kaling

Mindy Kaling
Writer, Producer, Actor

Mindy is someone who truly epitomizes what MIX 2022 is all about: embracing the possible. As a barrier-smashing woman of color who has brought fresh, diverse voices to Hollywood in front of and behind the camera, Mindy has been redefining what’s possible in the entertainment industry for two decades, including as a writer, director, and actor on hit TV series like The Office and The Mindy Project, films like Late Night, and so much more.
Anirudh Pandita
Founder at Loco
Cathy Song Novelli
SVP of Marketing + Communications at Hubilo
Harsha Bennur
Head of Marketing at Slack India
Helen Moon
Helen Moon
Chief Executive & Founder
Eventwell
Jaydeep Deshpande
Head of Enterprise Marketing, India at Google Cloud
Kevin Raheja
Kevin Raheja
Sr. Director Corporate & Business Development at Hubilo
Liz Caruso
CEO Techsytalk
Michael Arp
President at BrightAV
Miguel Neves
Editor-in-Chief at EventMB, a Skift brand
Rachel Moore
Senior Director of Social + Broadcast Media at Hubilo
Rahul Jain
Head of Developer Programs, APAC & Japan at AWS
Sabrina Meyers
Founder at Hot Hospitality Exchange
Shailesh Hegde
VP of Product at Hubilo
Vaibhav Jain
CEO and Founder at Hubilo
Lizzy Williamson
Event Energizer at 2 Minute Moves
Sanjib Kalita
Editor in Chief at Money20/20
Brianna Elenes
Product Partnership Manager Freeman
Sophie Ahmed
Sophie Ahmed
SVP Market Strategy
Hubilo
RD Whitney
RD Whitney
Founder & CEO
Community Leaders Institute, and 365 Media
Tracy Judge
Tracy Judge
Founder & CEO
Soundings
Ashley Henson
Ashley Henson
Vice President, Communications
Dow Jones & Company
Chris Lee
Managing Director
Informa Markets
Duncan Reid
Duncan Reid
CEO and Co-Founder
Reset Connect
Dahlia
Dahlia El Gazzar
Founder & Tech Evangelist
DAHLIA+Agency
Adrian Sng
Portfolio Director
Clarion Events
Rizwan Hazarika
Rizwan Hazarika
Chief Digital Officer
Constellar
Aditi Puri
Aditi Puri
Head of B2B marketing
HSBC India
Manish M
Manish M
Founder & CEO
Invact Metaversity
Deepak Parwar
Deepak Lamba
Head – Global Sales and Partnerships
Hubilo
Madhurima Agarwal
Madhurima Agarwal
Director - Engineering Programs and Leader
NetApp Excellerator
speaker explaining
Souad Tenfiche
CEO
Link
Nikhil Mantha
Nikhil Mantha
Co-Founder
Piggy
Sindhu Kashyap
Sindhu Kashyap
Associate Editor
YourStory Media
Rishabh Mansur
Rishabh Mansur
Sr. Correspondent
YourStory Media
Alok Gurtu
Alok Gurtu
Founder and Managing Partner
Alpha Beta Gamma, LLP
Alok Soni
Alok Soni
Contributor
DevCon Alliance
Tina Vinod
Tina Vinod
Global Head of Diversity, Equity & Inclusion
ThoughtWorks
Munish Dhiman
Munish Dhiman
Founder & CEO
Gesture Research International Ltd.
Dr. Anand Jain
Dr. Anand Jain
VP
Novo Nordisk India
Nivas Ravichandran
Nivas Ravichandran
Head Startup Program-Americas
Freshworks
Tanvi Dubey
Tanvi Dubey
Manager-Marketing
Chiratae Ventures
Shilpa Sree  Nayak
VP Digital Transformation
Societe Generale

Agenda

Select a date & region below to review the corresponding agenda
11:00 AM PDT
Welcome to MIX
11:11 AM PDT
Transforming Events into Experiences

Event professionals’ expertise and creative vision may be the key to the future of human interaction in ever-changing, borderless communities. Hubilo’s Founder and CEO, Vaibhav Jain, will share his vision on how event planners will continue to transform the last analog channel in marketing into a significant tool for connection in our digital-first global society—and the technology they’ll use to get there.

Vaibhav Jain - Founder & CEO, Hubilo
11:26 AM PDT
Personalizing your events to increase audience attendance and engagement

Audiences have never expected personalization more than they do today. With the likes of Apple, Google, and Netflix providing personalized recommendations based on data they have on us, audiences are used to getting what they want, when they want, without much effort. This session will feature key event industry leaders discussing how to use analytics to personalize attendee event journeys; increase engagement before, during, and after events; and build 365 connections, while getting closer to your micro communities.


Sophie Ahmed, SVP, Market Strategy, Hubilo
RD Whitney, CEO of 365 Media, Founder of Community Leaders Institute
Duncan Reid, CEO and Co-Founder, Reset Connect
11:50 AM PDT
The Road to the Possible (featuring special guest Mindy Kaling)

Event organizers do the work that we humans need most. And to give you the right inspiration for the road ahead, Mindy Kaling joins us virtually for a Q&A that will highlight her experiences embracing all that’s possible. Mindy will discuss key insights on how we can all drive change, no matter the stage of our journey or how fast things move around us. Her success, creativity, and wisdom will empower you to embrace your unique ideas to create and execute the events of tomorrow.

Cathy Song Novelli - SVP Marketing & Communications, Hubilo (moderator)
Mindy Kaling - Emmy-nominated writer, producer, New York Times best-selling author, director and actor
12:20 PM PDT
Ask Me Anything (AMA) with Hubilo's CEO

Vaibhav Jain, Founder and CEO, Hubilo
12:20 PM PDT
Live. Virtual. Hybrid. How do all of these event types coexist or will they in the future?

Come join this virtual roundtable to discuss and debate the future of event formats with other event profs.

Sabrina Meyers, Founder at Hot Hospitality Exchange
12:30 PM PDT
The Hubilo Product Roadmap

Be one of the first to hear about the exciting new product updates on the Hubilo platform. Product leader Kevin Raheja will share what’s new, what’s coming, and how we’re making Hubilo better than ever by considering product feedback from customers just like you.

Kevin Raheja - Sr. Director Corporate & Business Development, Hubilo
1:00 PM PDT
EventProfs and Mental Health: Put you first

Event planning is one of the highest stress professions in an already stressful and complicated world. This session will provide an opportunity to discuss the correlation between event planning/management and mental health, as well as explore ways to protect the mental wellbeing of event professionals.

Helen Moon, Chief Executive, EventWell
Dahlia El Gazzar, Tech Evangelist + Idea IgniteurTech Evangelist + Idea Igniteur DAHLIA+Agency
Tracy Judge, Founder & CEO, Soundings
1:20 PM PDT
Wellness Break
Lizzy Williamson, Event Energizer, 2 Minute Moves
1:30 PM PDT
Storytelling Matters: Tactics for virtual vs. in-person storytelling

Immersive experiences are so much more than AR/VR. At the core, they are about great storytelling. In this panel discussion, experts will highlight key storytelling techniques that’ll create memorable experiences, in-person and virtually. Leave with essential tips on crafting stories that make an impression on your audience.

Ashley Henson, Vice President, Communications, Dow Jones & Company
Sanjib Kalita, Editor in Chief, Money 20/20
Chris Lee, Managing Director, Informa Markets
2:00 PM PDT
Events in 2022 and Beyond: Perspectives from the Top

Led by Techsytalk Founder and CEO Liz King Caruso, this panel session will uncover the challenges and opportunities that 2022 will bring to event planners as live in-person events reemerge, and hybrid and virtual event experiences continue to evolve. The panel also features industry veterans Miguel Neves from Skift, Bright AV CEO Michael Arp, and Brianna Elenes from Freeman.

Liz Caruso, CEO, Techsytalk
Brianna Elenes, Product Partnership Manager, Freeman
Miguel Neves, Editor in Chief, EventMB, a Skift Brand
Michel Arp, President, BrightAV
2:30 PM PDT
Closing Celebration
DJ Graffiti
2:30 PM PDT
Revitalise with Mediation

Bernie engages your energy remotely using quantum physics theory as he facilitates healing and realignment.

Bernie Intuitive
10:00 AM IST
Welcome to MIX

Welcome to a World of Possibility. Welcome to a World of Experience. Welcome to MIX 2022 - MASTERING IMMERSIVE EXPERIENCES by Hubilo!

Archana Deshmuk
10:05 AM IST
Transforming Events into Experiences

Event professionals’ expertise and creative vision may be the key to the future of human interaction in ever-changing, borderless communities. Hubilo’s Founder and CEO, Vaibhav Jain, will share his vision on how event planners will continue to transform the last analog channel in marketing into a significant tool for connection in our digital-first global society—and the technology they’ll use to get there.

Vaibhav Jain - Founder & CEO, Hubilo
10:15 AM IST
What’s next for events in Asia: emerging trends and outlook for 2022 and beyond

From navigating hybrid spaces to re-establishing ground rules for in-person events. Catch Adrian Sng and Rizwan Hazarika talk about the latest and greatest that awaits us in the event space in 2022 and beyond!

Deepak Lamba, Head – Global Sales and Partnerships, Hubilo
Adrian Sng, Portfolio Director, Clarion Events
Rizwan Hazarika, Chief Digital Officer, Constellar
10:45 AM IST
The Future of Hybrid Experiences

We have experienced one of the most seismic technology shifts in the history of humankind - Welcome to the era of the hybrid experience. Join these experts as they share their perspective on how you can adapt to this change effectively

Dr Anand Jain, VP, Novo Nordisk India
Shilpa Sree Nayak, VP Digital Transformation, Societe Generale
Souad Tenfiche-Ancelle, CEO Link Innovations
11:15 AM IST
How Immersive Marketing Experiences Can Captivate Event Audiences

When done right, immersive marketing transforms an ordinary event into an unforgettable experience and makes engaging with a brand feel natural. Speakers at this panel share their learning on successful immersive marketing campaigns and greater brand engagement through a deeper and more dynamic experience.

Harsha Bennur, Head - Marketing, India, Slack India
Rahul Jain, Head of Developer Programs, APAC & Japan, AWS
Alok Gurtu, Founder and Managing Partner, Alpha Beta Gamma, LLP
11:50 AM IST
Storytelling Matters: Start Up Edition

Crafting a compelling startup story: Donna Griffit decodes the secret to convincing investors and customers. Storytelling can make your startup stand out from the crowd and a strategic approach to it can convert your business goals into meaningful conversations and ultimately, successful deals.

Jaydeep Deshpande, Head of Enterprise Marketing, Google Cloud India
Nikhil Mantha, Co Founder, Piggy
Nivas Ravichandran, Head Startup Program-Americas, Freshworks
Sindhu Kashyap, Associate Editor, YourStory Media
12:25 PM IST
BREAK
12:45 PM IST
Building an Equitable World

Join in for a crucial conversation on how to Build An Equitable World. We get to hear these powerhouses swap stories and insights from their journey and share what changes does the ecosystem need to engage in more nuanced conversations about Inclusion and Diversity

Aditi Puri, Head of B2B Marketing, HSBC India
Tina Vinod, Global Head of Diversity, Equity & Inclusion, ThoughtWorks
Madhurima Agarwal, Director - Engineering Programs and Leader - NetApp Excellerator, NetApp
Tanvi Dubey, Manager-Marketing, Chiratae Ventures
1:20 PM IST
The Hubilo Product Roadmap

Be one of the first to hear about the exciting new product updates on the Hubilo platform. Product leader Shailesh Hedge will share what’s new, what’s coming, and how we're making Hubilo better than ever by considering product feedback from customers just like you.

Shailesh Hegde, VP of Product, Hubilo
1:35 PM IST
Building our decentralized future - Metaverse

Three experts hold stage to give you the deep dive on Metaverse - What opportunities does it hold for us and how do we gear up for it. Catch these industry stalwarts share learnings on how you can prep your business to meet this opportunity.

Anirudh Pandita, Founder, Loco
Munish Dhiman, Founder & CEO, Gesture Research International Ltd.
Alok Soni, DevCon Alliance
Rishabh Mansoor, Sr. Correspondent, YourStory
2:30 PM IST
Personalizing your events to increase audience attendance and engagement

Audiences have never expected personalization more than they do today. With the likes of Apple, Google, and Netflix providing personalized recommendations based on data they have on us, audiences are used to getting what they want, when they want, without much effort. This session will feature key event industry leaders discussing how to use analytics to personalize attendee event journeys; increase engagement before, during, and after events; and build 365 connections, while getting closer to your micro communities.

Sophie Ahmed, SVP, Market Strategy, Hubilo
RD Whitney, CEO of 365 Media, Founder of Community Leaders Institute
Duncan Reid, CEO and Co-Founder, Reset Connect
*Agenda subject to change as per organisers discretion

Our Partners

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